MavSocial: A Visual-Centric Social Media Management Platform

MavSocial: A Visual-Centric Social Media Management Platform


Social media is more visual than ever before, and businesses need an effective way to manage their visual content across multiple platforms. That’s where MavSocial comes in.


MavSocial is a powerful social media management platform that helps businesses create, schedule, and analyze their visual content across all major social media platforms. In this article, we’ll take a closer look at MavSocial’s features and benefits.

Softwareista Key Takeaways


  1. Designed for Visual Content: MavSocial is a social media management platform specifically created to handle visual content, encompassing images, videos, and GIFs. It’s designed to make visual content organization, publishing, and monitoring more seamless.


  1. Digital Asset Management: MavSocial’s standout feature is its Digital Asset Management (DAM) system, which allows users to store, manage, and repurpose visual content effectively. This tool ensures your creative assets are always readily available and well-organized.


  1. Social Media Scheduling and Publishing: With MavSocial, you can schedule and publish posts on multiple social media platforms. It helps streamline your content distribution strategy, enabling you to maintain a consistent social media presence.


  1. Advanced Reporting and Analytics: MavSocial provides comprehensive analytics and reporting features, giving users insights into content performance. This empowers you to make data-driven decisions and optimize your social media strategy.


  1. Social Listening and Engagement: MavSocial’s features extend to social listening and engagement, allowing users to monitor brand mentions, track audience interactions, and respond to comments or messages directly from the platform.



Make a well-informed decision in choosing the right social media tool for your needs. Our comprehensive comparison of 37 tools in The Best 37 Social Media Tools in Existence: We Analyzed Them article will guide you.

Definition of MavSocial


MavSocial is a comprehensive social media marketing platform that focuses on visual content. It offers a range of tools for creating, scheduling, and analyzing images, videos, GIFs and other multimedia assets on major social media platforms like Facebook, Twitter, LinkedIn among others. With its intuitive interface and powerful features such as AI-based post optimization , custom reporting dashboards , Shutterstock library integration etc., it provides everything businesses need to establish an effective social media strategy.

Importance of Visual Content in Social Media Management


There’s no denying that visuals dominate the online world today; they are popular because they are quick to consume as well as being more memorable than text alone. For businesses looking to make an impact in the crowded world of social media marketing, quality visuals are essential since they can grab the attention of potential customers.

Visuals also tend to get higher engagement rates than plain text posts on all major social networks because they stand out in the feed. An image or video can convey much more information quickly than written text alone; therefore using quality visuals helps catch your audience’s attention.

Overview of MavSocial’s Features and Benefits


MavSocial offers an extensive range of features designed to help businesses manage their social media campaigns seamlessly from one place – from creating stunning graphics to measuring results. 


The features include: 


Social Media Management Dashboard: MavSocial’s dashboard provides a customizable view for different types of users, for example, customer or admin. It allows you to monitor social media accounts in one place. 


Visual Content Creation Tools: 


MavSocial’s image and video editing tools make it easy to create eye-catching graphics and videos that can be shared on various social media platforms. They also offer gif creation tools that are sure to engage your audience. 


Social Media Scheduling and Publishing: 


With MavSocial, you can schedule posts in advance according to the best times of day or week for engagement across all major social networks without having to log in separately.


Analytics and Reporting Tools: 


With MavSocial reporting analytics, you’ll be able to track engagement rates such as likes, shares, comments on your posts as well as gain insight into how your campaign is performing overall. The custom dashboard also allows clients or team members access to only the information they need.

MavSocial’s smart technology and rich feature set provide an intuitive platform designed specifically for businesses looking toward an active social media management strategy. 


In the next section we’ll dive into the details of each feature so you can better understand how it can help improve your company’s online presence.

Features and Benefits of MavSocial


MavSocial is a visual-centric social media management platform that offers a range of features and benefits. Among its most notable features is its social media management dashboard, which provides a comprehensive overview of all your social media accounts in one place. MavSocial supports Facebook, Twitter, Instagram, LinkedIn, and YouTube, making it easy to manage your presence on multiple platforms.

  1. Social Media Management Dashboard: Overview of the dashboard


The social media management dashboard is the main feature of MavSocial’s platform and provides users with an intuitive interface for managing their various social media accounts. With just one click you can view all your channels at once or dive deeper into each channel with ease. The dashboard shows all relevant metrics such as follower count, engagement rate and more.

  1. Customizable interface for different users’ needs


Another great feature of the dashboard is its customizable interface that allows users to tailor their experience to meet their unique needs. For example, businesses can create different dashboards for different teams or departments within the company each with their own set of modules and permissions.

  1. Visual Content Creation Tools: Image editing tools, Video editing tools & Gif creation tools


MavSocial’s visual content creation tools are perfect for businesses looking to create high-quality content for their social media channels without having to invest in expensive software or design services. 


The platform offers image editing tools with advanced features such as cropping and resizing images along with video editing tools like trimming clips or adding text overlays among other things. 


In addition to this they also offer gif creation tools which allow you to quickly create fun short animations that are highly shareable on platforms like Instagram.

  1. Social Media Scheduling and Publishing: Automated scheduling based on best times to post for each platform & Ability to schedule posts across multiple platforms at once


One of the most important features of MavSocial is its social media scheduling and publishing tools, which allows you to create content in advance and schedule it to be posted at specific times. The platform also uses algorithms to determine the best times for posting on each platform, maximizing engagement and reach. Additionally, you can schedule posts across multiple platforms at once, saving time and effort.

  1. Analytics and Reporting Tools: In-depth analytics on engagement, reach, impressions etc. & Customizable reports for clients or team members


MavSocial offers in-depth analytics tools that provide detailed insights into your social media performance including engagement rates, reach and impressions. This information can be used to optimize your strategy going forward.


Additionally customizable reports allow users to export data into user-friendly formats for sharing with clients or team members. MavSocial’s comprehensive feature set makes it an excellent choice for businesses looking to streamline their social media management activities while creating engaging visual content that drives results.

Niche Subtopics

  1. MavSocial’s Integration with Shutterstock Library


MavSocial offers a unique integration with Shutterstock, one of the leading stock photography and video providers. With this integration, users can easily access over 300 million high-quality images and videos directly within the MavSocial platform.


This feature allows social media managers to quickly find the perfect visual content for their posts without having to leave the platform. The Shutterstock integration also provides advanced search filters that make it easy to find images and videos that match specific keywords, colors, or themes.


Additionally, users can save their favorite images and videos to a personalized library for future use. This feature is especially useful for creating consistent branding across all social media channels.


Moreover, the ability to access such a vast library of visual content also ensures that users always have fresh and relevant content to share with their audience. Overall, MavSocial’s partnership with Shutterstock provides social media managers with an impressive collection of high-quality visuals at their fingertips.

  1. MavSocial’s Integration with YouTube


MavSocial has integrated with YouTube allowing users to schedule publishing of YouTube videos right from within MavSocial platform. The feature allows users to publish video content directly from YouTube onto other platforms like Facebook or Twitter in just one click which saves time and streamlines workflow.


The integration also allows you to monitor your entire channel activity, track metrics like views and number of subscribers in addition to comments on individual videos without ever leaving MavSocial’s dashboard. Users can even respond instantly on these comments through Mavsocial’s inbox feature instead of going back-and-forth between different platforms.


Furthermore, you can search for Youtube channels or playlists using keywords which is especially helpful if you are looking for specific topics related to your industry or niche area. Once found, you can easily add them into your own library of contents available at any point in time to share with your social media followers.

  1. MavSocial’s Integration with Canva


MavSocial has integrated with Canva, one of the leading graphic design tools, allowing users to easily create custom visual content from within the MavSocial platform. With this integration, users can access a vast library of templates and design elements to create stunning graphics for their social media posts in minutes.


Canva’s library is rich in elements like icons, shapes, and images. With them, you can quickly create banners or posters that suit your brand or style.


The integration enables you to customize fonts, colors , logos  and other elements directly from MavSocial platform without having to leave the dashboard. Moreover, this feature also allows seamless workflow as schedulers can now add images created using Canva directly into posts schedules for different social media platforms right from within MavSocial dashboard.


The integration saves time by allowing users to create professional-looking graphics without having any prior design experience. Overall, MavSocial’s integration with Canva provides an easy-to-use graphic designing tool within their platform which saves time while producing high-quality graphics for your social media campaigns.

Rarely Known Small Details about MavSocial


MavSocial has a lot of hidden features that most users may not be aware of. One of these little-known gems is their partnership with Facebook Blueprint. Facebook Blueprint is essentially a learning platform offered by Facebook for businesses and individuals to understand how to use their platform more effectively.


MavSocial’s partnership allows its users access to this learning platform directly from the MavSocial dashboard, which means that they can improve their social media marketing knowledge while also managing their accounts. Another rarely known detail about MavSocial is its use of AI technology to optimize social media performance.


It’s easy to overlook just how much data social media platforms generate, but MavSocial uses machine learning algorithms to analyze and make sense of all this data in real-time. This means that the system can identify trends and patterns in user behavior across different platforms and provide insights into what kind of content is resonating with audiences.

  1. MavSocial’s Partnership with Facebook Blueprint


Facebook Blueprint offers courses on a wide range of topics such as advertising on Facebook, creating effective ads, building an online business presence, understanding metrics and insights, audience targeting, and more. With MavSocial’s integration into the platform, businesses no longer have to switch between two different platforms or windows while carrying out their marketing activities.


Not only does it save time by having all the tools needed within one dashboard but it also helps businesses stay up-to-date with the latest best practices for using Facebook successfully. The integration between the two platforms provides businesses access to various resources such as training modules, webinars as well as quizzes designed specifically for small business owners.

  1. MavSocial’s Use of AI Technology


MavSocial uses advanced algorithms powered by artificial intelligence (AI) technology which makes it possible to automatically determine which posts perform well across various social media channels. The technology can analyze the reach, engagement, and conversion rates of social media content to help businesses determine the effectiveness of their marketing strategies. 

The AI technology in MavSocial can also recommend the best time to post on different social media channels based on past engagement data. This means that businesses can optimize their posting schedule for maximum engagement. Furthermore, MavSocial’s AI technology can even suggest hashtags for posts based on the content of an image or video.


MavSocial’s partnership with Facebook Blueprint and use of AI technology are two examples of how the platform is much more than just another social media management tool. By leveraging these features, businesses can optimize their social media marketing strategies and stay ahead in a competitive digital landscape.

Softwareista Final Word


MavSocial is a powerful social media management platform that offers a wide range of features and benefits, including visual content creation tools, scheduling and publishing capabilities, and analytics and reporting tools. Its user-friendly dashboard makes it easy for users to navigate and manage their social media accounts, while its integration with popular image libraries like Shutterstock and Canva provides access to a vast array of visual assets.


One of the key advantages of MavSocial is its focus on visual content. In today’s digital age, visuals are crucial for capturing the attention of audiences and driving engagement on social media platforms.

MavSocial’s image editing tools, video editing tools, and gif creation capabilities allow users to easily create eye-catching visuals that will help their content stand out from the competition. In addition to its robust feature set, MavSocial also offers excellent customer support and training resources.


Users can take advantage of live chat support, online tutorials, and webinars to get the most out of the platform. Overall, we highly recommend MavSocial as a top-tier social media management solution for businesses looking to streamline their social media operations.

Softwareista FAQ Section

  1. What makes MavSocial suitable for handling visual content?

MavSocial is designed with a focus on visual content, offering features such as a Digital Asset Management system that helps users store, manage, and repurpose their visual content effectively.


  1. How does MavSocial’s Digital Asset Management system work?

The Digital Asset Management system in MavSocial allows users to organize their visual content in one place. It ensures that images, videos, and other creative assets are readily available for use whenever needed.


  1. Does MavSocial support social media scheduling and publishing?

Yes, MavSocial provides features for scheduling and publishing posts on multiple social media platforms, helping streamline your content distribution strategy.


  1. What kind of analytics does MavSocial provide?

MavSocial provides comprehensive analytics and reporting features that give insights into your content’s performance. These insights help you make data-driven decisions and optimize your social media strategy.


  1. Can MavSocial monitor brand mentions and audience interactions?

Indeed, MavSocial extends to social listening and engagement, enabling users to track brand mentions, monitor audience interactions, and respond to comments or messages directly from the platform.

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Ultimate Guide to Hootsuite: Master Social Media Management

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Sprout Social Guide: Mastering Social Media Management

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Agora Pulse: The One-Stop Shop for Social Media Management

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Sendible: The Ultimate Social Media Management Tool in 2023

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eClincher: A Comprehensive Guide for 2023

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SocialPilot: Efficient Social Media Management

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CoSchedule: The All-in-One Solution for Efficiency

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Crowdfire: Content-Driven Social Media Platform

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SocialBee: Complete Guide to Improve Your Social Media

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Post Planner: Intelligent Social Media Management

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Tailwind: Boost Your Pinterest and Instagram in 2023

Tailwind is a specialized social media tool focused on visual platforms, particularly Pinterest and Instagram. It offers scheduling, analytics, and smart recommendation features to boost the effectiveness of your posts.

Later: The Ultimate Visual Content Planner for Social Media

Later is a marketing platform for Instagram, allowing businesses to visually plan, schedule and analyze posts. It also supports other platforms like Facebook, Twitter, and Pinterest, making it a versatile tool for social media management.

MeetEdgar: The Ultimate Social Media Automation Tool

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Zoho Social: A Guide for Social Media Management

Zoho Social offers robust social media management tools for businesses, including scheduling, monitoring, creating custom audience segments, and analytics. It integrates well with other Zoho products, making it a comprehensive solution.

Sprinklr: Elevated Social Media Management Method

Sprinklr provides a unified platform for customer experience management. Its social media module helps businesses listen, learn, and engage with customers across social channels, ensuring a seamless and memorable customer experience.

Oktopost: B2B Social Media Management for Lead Generation

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Brandwatch Social Analytics: Uncovering Data-Driven Insights

Brandwatch is a digital consumer intelligence and social media listening platform. It gathers data from millions of online conversations and provides insights to brands, helping them make data-driven decisions.

Khoros: The All-In-One Platform for Stronger Connections

Khoros is a customer engagement platform that helps businesses connect with their customers on their preferred channels. Its social media tools aid in crafting engaging content, managing social conversations, and measuring performance.

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